Harnessing the Power of Social Media: Boost Your Business
Give your business the attention it deserves by mastering the skill of social media marketing. This course covers the all-important steps from tracking ad campaigns to data analytics.
Students on this course are taken through all the essential tactics and methods to achieve a strong following and create lasting business campaigns. This programme is a comprehensive, step-by-step guide for building a following and understanding an audience. Throughout this eight-part course, students will learn how to utilise a series of essential insights and tools from Later, Google Analytics and Facebook Business. By the end of this course, students will be able to create lasting campaigns that resonate with their audience and consequently build their businesses into far greater entities.
Course Content
8 LESSONS
8 HOURS Total Length
Lesson 1
Understanding What Social Media Platforms Are Relevant to You and Your Business
60 minutes
Lesson 2
Developing Compelling Copy and Visuals
60 minutes
Lesson 3
Setting Goals and Optimizing Campaigns For Long-Term Success
60 minutes
Lesson 4
Monitoring Your Strategies
60 minutes
Lesson 5
Tracking Your Campaigns and Data Analysis
60 minutes
Lesson 6
Paid Ads
60 minutes
Lesson 7
We Are All Influencers: Content Curation Possibilities