Created By
Sophara M
10 HOURS
10 LESSONS
Business opportunities are out there. It’s how to spot them that makes you the next Elon Musk. Knowing and understanding the competitive environment, as well as accurately conducting market research, is a sure-fire way to give you and your business idea the best chance of success. This course is for anyone who wants to start a business but doesn’t know where to start. Over this dynamic course, we cover the role of businesses in society in the current age. We explore how to conduct market research to give our business ideas the best chance of success by following data, trends and facts. It’s all very well to have a business idea, but most businesses pivot at least three times before finding their niche. They do that, or they fail. And they pivot based on successfully listening to customer needs and wants and following data to fill those gaps based on accurate market research.
10 LESSONS
10 HOURS Total Length
Lesson 1
The Dynamic Nature of Business
60 minutes
Lesson 2
Risk and Reward of Business
60 minutes
Lesson 3
The Role of Business Enterprise
60 minutes
Lesson 4
Customer Needs
60 minutes
Lesson 5
Market Research
60 minutes
Lesson 6
The Use of Market Research
60 minutes
Lesson 7
Market Segmentation
60 minutes
Lesson 8
The Competitive Environment
60 minutes
Lesson 9
How to Spot a Business Opportunity
60 minutes
Lesson 10
Interactive Quiz
60 minutes
Business
Mathematical Reasoning
Analytical Thinking
Critical Thinking
Problem Solving
Sophara M
All-Round Educator
Sophara combines her interest in teaching languages with business, English and geography. In her spare time, she also loves to dance and teaches adults professionally.
